Your monetization map
The specific ways to put your workbook to work: companion product, back-of-room bundle, paid workshop, or bulk orders, mapped to your business.
Book-to-Workbook
Turn your book into the workbook your readers actually finish.
We turn your published book into its official workbook with the Reader Implementation System. Every exercise comes from your pages, written in your voice, and designed to match your book. Your readers finally do the work, and you finally have a second product to sell.
$5,000, done for you. About 7 weeks from kickoff to final files. See your finish date in seconds.
The Workbook Match
60-second assessmentIs your book ready to become a workbook?
Five quick questions. About a minute. You'll see whether your book is a strong fit, which package makes sense, and what your workbook could include.
Question 1 of 512345
The work
The mentors your audience follows chose us for their workbooks.
Ashley N. Kirkwood
Attorney, national speaker, and 4x Inc. 5000 founder. We built the official companion workbooks for both of her books, Speak Your Way to Cash and Millions From the Stage. She came back for the second.
Read her story
Dr. Erica Jordan-Thomas
Harvard-trained former principal whose company has helped more than 20,000 educators. Her book, 7-Figure Educator, debuted at #22 on the USA Today bestseller list in June 2026. We built its official companion workbook.
Read her story
Lamar Tyler
Co-founder of Traffic Sales & Profit, a community of 47,000+ entrepreneurs, and 4x Inc. 5000 honoree. We published The Hidden Revenue Formula, the book he's holding on that stage, and built its official companion workbook.
Read his storyDone for you
You wrote the book. We'll write the workbook.
Let's be honest.
You already wrote a book. Drafts, edits, rewrites. It's done, and you're proud of it.
So when someone says, "You should really have a workbook," you nod. Great idea. And in the back of your mind, all you can think is: when would I possibly write that?
Here's the thing. You don't.
We write every exercise, every prompt, every page. In your voice. Straight from your book. You don't draft a single line.
Your only job is to review what we built and approve it. And since every exercise comes from your own pages, it will sound like you, because it is you.
- You send the book.
- We write the workbook.
- You review and approve it.Two to three hours of your time, total.
Who it is for
For authors whose book teaches something.
If your published book shows people how to do something, reading it is only half the value. Your readers need a way to apply it. A workbook turns "I read your book" into "I did what your book said," and that shift is where results, loyalty, and repeat buyers come from.
It's built for coaches, consultants, speakers, and educators with a published nonfiction book who want readers to implement it, and want a second product to sell beside it, bundle from the stage, or teach from in a paid workshop.
Manuscript finished but not published yet? The Book + Workbook Bundle publishes both, together.
Our method
The Reader Implementation System
Most readers finish the book. With the Reader Implementation System, they finish the work. Five steps turn every chapter of your book into exercises that walk your reader from an honest assessment, to a plan built on your framework, to a finished result they can use right away.
The Premium Path
Chapter 2: Stop Selling Hours
For six years I sold my time in one-hour pieces, and every client got a discount on the next one. Nobody ever paid me for what I actually delivered, because I never told them what it was.
So here's your assignment before you read another page. Use Who, Win, When, and Worth to rewrite your offer so it's worth $5,000.line 412 Then say it out loud until it stops sounding like a stretch.
The action step on line 412 becomes Exercise 2.3, word for word.
The Premium Path Official Workbook
Exercise 2.3
Shape Your $5,000 Yes
A premium offer isn't a bigger list of features. It's a smaller, sharper promise. Here's what that looked like for one of my clients.
Before: "I offer coaching for women in leadership."
After: "In 90 days, I help new directors lead their first team without burning out or getting passed over. $5,000."
Instructions: Use Who, Win, When, and Worth to rewrite your offer so it's worth $5,000.
| Part | My offer |
|---|---|
| Who | |
| Win | |
| When | |
| Worth |
My $5,000 offer, in one sentence
The Gut Check
Read your sentence out loud. If you were your client, would you pay $5,000 for it? What's missing?
38
✓ Traced to Ch. 2, line 412Sample from The Premium Path, a fictional book we use for demonstrations.
- 1
Extract
We map every framework, key concept, and prompt in your book, and capture your voice from the page: your phrases, your stories, your humor.
You get: a complete map of your book
- 2
Define
Each chapter is narrowed to one transformation: what your reader can do or decide after it that they couldn't before.
You get: one clear outcome per chapter
- 3
Activate
Every chapter becomes exercises with a tangible outcome, moving your reader from honest assessment, to a plan, to a finished result.
You get: exercises built from your book's own prompts
- 4
Build
Every page is written in your first-person voice, with section names drawn from your own language and a design matched to your book.
You get: a finished workbook draft to review
- 5
Validate
Every exercise is checked against the exact lines in your book it came from, then proofed on the final print file.
You get: your Source Map and print-ready files
Nothing invented. Nothing generic. Your book, put to work.
What your reader walks away with
Not notes. Finished work.
Here's the same exercise, completed by a reader. In one exercise, they named who they serve, what they deliver, and what it's worth, then wrote a real $5,000 offer in the author's framework and the author's language.
That's the moment a reader stops admiring your ideas and starts using them. It's also the moment they start looking for what's next from you.
- A finished asset in every chapter, not a page of notes
- Your framework, applied to their real situation
- A reason to come back to you for the next step
The Premium Path Official Workbook
Exercise 2.3
Shape Your $5,000 Yes
| Part | My offer |
|---|---|
| Who | Newly promoted nurse managers |
| Win | A calm, fully staffed unit, and they keep their best nurses |
| When | In 90 days |
| Worth | $5,000. Less than replacing one nurse. |
My $5,000 offer, in one sentence
In 90 days, I help newly promoted nurse managers build a calm, fully staffed unit without losing their best people. $5,000.
The Gut Check
Read your sentence out loud. If you were your client, would you pay $5,000 for it? What's missing?
Yes. One nurse walking out costs the hospital more than this. Add a guarantee?
38
Sample from The Premium Path, a fictional book we use for demonstrations.
The difference
Everyone else hands you a file. We hand you a plan to sell it.
Every workbook we publish includes The Launch Kit, a done-for-you set of marketing assets built from the same systems Crystal has used to sell more than 750,000 books. A beautiful workbook is only worth what it earns you, so we make sure yours has somewhere to go.
Ready-to-post launch content
A batch of captions and posts to announce and promote your workbook, written for you and ready to publish.
A bulk-order and licensing pitch
A ready pitch to sell your workbook in volume to programs, schools, and organizations, or to license it for their use.
Your custom launch plan
A step-by-step timeline for launching your workbook, so you know exactly what to do and when.
The math
A book earns by the copy. A workbook earns by the room.
A workbook doesn't have to earn back its cost one $20 copy at a time. The people who buy workbooks buy them for rooms full of people.
Real client result
A company booked one of our workbook clients for a paid corporate intensive, then bought his book and workbook for every employee in the room. That one engagement paid back his entire workbook investment.
60books
60workbooks
1booking to break even
What it takes to earn back $5,000. Twice.
Any one of these turns your workbook into $10,000.
| One high-ticket clientYour workbook as the front door to a mastermind or VIP offer | 1 × $10,000$10,000 |
| A small-group intensiveFive people work through your frameworks with you | 5 × $2,000$10,000 |
| A premium bundleBook, workbook, and a one-hour mini course | 100 × $100$10,000 |
| One bulk orderAn association, company, or program equips its people | 500 × $20$10,000 |
Illustrative math. Your pricing, audience, and offers shape your results.
Official companions
Major publishers already know the book is step one.
Some of the best-known authors in the world have official companions to their books, so readers can do more than read.
Michelle Obama
Becoming↓Becoming: A Guided Journal for Discovering Your Voice
Guided journal
Stephen R. Covey
The 7 Habits of Highly Effective People↓The 7 Habits of Highly Effective People Personal Workbook
Workbook
Mel Robbins
The High 5 Habit↓The High 5 Daily Journal
Guided journal
And when there's no official companion? Search for a workbook to Mel Robbins' newer book, The Let Them Theory, and you'll find study guides and workbooks from other sellers. When an author makes the companion, readers buy it from her. When she doesn't, someone else sells it instead.
Your book deserves an official companion too. And you don't have to write it. See if your book is ready →
Choose your package
You don't need to write a second book.
You bring the book. We find its frameworks, prompts, and action steps and write them into a workbook your readers will actually use.
Most workbook clients find us the same way: someone handed them a workbook we made, and they asked who made it.
Our flagship
Book-to-Workbook
$5,000
We write your official workbook for you, straight from your book, in your voice. You review and approve it. That's it.
Perfect for authors whose book is already out who want readers to implement it, and a second product to sell.
See My Timeline- Every framework, prompt, and action step pulled from your book
- Every exercise written for you, in your voice
- Section names drawn from your own language
- Custom cover and interior matched to your book
- Print-ready and digital files you own
- The Launch Kit, including a pitchable paid workshop concept
Best value · Save $1,500
The Book + Workbook Bundle
$7,500 $9,000
We edit and publish the book you've already written, and write its official workbook. Matching covers and interiors, so both launch as a set.
Purchased separately: $9,000.
See My TimelineJust need publishing?
$3,500
We design and publish the book you've already written. Add editing starting at $1,500.
Perfect for authors with a finished manuscript who want it professionally published.
See Publishing DetailsWhy $5,000? This isn't a template with your name on it. It's weeks of work, done for you.
We read your book line by line. Pull out every framework, story, and action step. Write every exercise in your voice. Design every page. Proof every word against your book.
You'd need weeks to do it yourself. You'll spend two to three hours reviewing it.
Two simple payments: 60% to start, and 40% when your final files are delivered.
You keep everything you build. Your workbook is published under your own accounts, with full rights and 100 percent of your royalties.
Meet Crystal
Hi, I'm Crystal. And I care about your book as much as you do.
Most people think of a book as the finish line. For me, it's the beginning. I can look at a book and immediately see what else it could become: a workbook, a guided journal, a workshop, a whole line of products built from the same ideas.
And I got tired of seeing two things. Accomplished people sitting on knowledge they could publish, and accomplished people who finally did publish, only to get burned.
I've seen authors pay thousands to a hybrid press, only to find out they don't own their book. They can't list it on Amazon themselves. They can't change the price. They can't even get their own files. I've seen brilliant experts hand over their life's work and get back a cover that looked ten years old the day it launched.
You deserve better than that. So I built better.
Here, you keep 100% of your rights and your royalties. Your book is published under your own accounts, so it's yours. Always.
And it looks like it belongs next to the bestsellers. My clients tell me the same thing all the time: their books look more modern and more polished than anything they got anywhere else. That's not an accident. I have a strong eye for design, and I obsess over the details, because your book is a reflection of the quality you bring to your clients every day.
I've sold more than 750,000 copies of my own books, so I know what it takes to make a book that people actually pick up, buy, and use.
Your book is your legacy, your business card, and your best salesperson. Let's make it something you're proud to hand to anyone.
Crystal Swain-Bates
Founder & Publishing Director
Featured in Forbes, Inc., Essence, CNN, and Entrepreneur
Questions authors ask
Workbook questions.
What is an official workbook?
It turns the frameworks, prompts, and action steps inside your published book into guided exercises your readers work through, so they apply what they read instead of just finishing the book.
Do I have to write it?
No. You already wrote the book. We build the workbook from your pages, in your first-person voice, using the Reader Implementation System.
Do I need a published book?
Yes. Every workbook is built from a finished book, because every exercise traces back to a specific line in it. If your manuscript is finished but not published yet, the Book + Workbook Bundle publishes both, together.
How long does it take?
Plan on about seven weeks from kickoff to final files: six weeks of work, plus a week of breathing room. Our most recent workbook took just under seven.
What do I have to do?
Very little. You send your book, and we write the entire workbook for you. About two weeks later, it arrives for your review. Plan on two to three hours to read it and request any revisions. Then you approve your cover, and your final files arrive.
What if I want changes?
You review your complete workbook draft about two weeks after kickoff and request revisions then, with plenty of time before final files are delivered. You also approve your cover.
What can I use the workbook for?
Sell it beside your book, bundle both at events, run a paid workshop or group program from it, or offer it to organizations for bulk orders. The Launch Kit maps the best options for your business.
How much does it cost?
Book-to-Workbook is $5,000, done for you, and includes The Launch Kit. The Book + Workbook Bundle is $7,500, with editing included, and publishes your finished manuscript too.
How does payment work?
Every project is split into two payments: 60% to begin, and 40% when your final files are delivered.
Do I keep my rights and royalties?
Yes. Your workbook is published under your own accounts, and you keep full rights and 100 percent of your royalties.
How do I get started?
See your finish date with our timeline tool, then reserve your start date. Your pricing, agreement, and next steps go straight to your inbox, where you can accept and start right away, or book a call first if you have questions.
Start your workbook
Your readers finished the book. Give them the work.
Pick a start date and see exactly when your workbook would be finished. Then reserve your spot, and everything you need to begin lands in your inbox.