The Authority Book

The book that makes you the obvious choice.

An authority book positions you as the expert, attracts media and speaking, and lets you command higher fees. Whether you have already written it or need it written for you, we develop, design, and publish it, then hand you a plan to actually sell it. You keep every right and royalty.

Who it is for

For the expert who knows a book is overdue.

You have coached the clients, led the rooms, and built the reputation. You know a book would put your authority in writing and open doors that a pitch never could. What you do not have is the time to learn publishing, or the desire to gamble your credibility on a book that looks self-made.

This is the path for coaches, consultants, speakers, and professionals who want a book that reflects the level they operate at. You bring the expertise. We bring the judgment, direction, and production that turn it into a finished, professional book.

The two paths

Whether the words are written or not, we take it from here.

You Write, We Publish

For authors with a finished manuscript.

$3,500done-for-you production

  • Custom, professionally designed cover
  • Custom interior design and typesetting, with graphics and callouts built around your framework
  • Print and ebook formatting
  • Retailer setup and upload guidance for Amazon and beyond
  • 3D promotional mockups for your launch
  • You keep full rights and 100 percent of royalties
  • Plus The Launch Kit, our done-for-you marketing starter
Start This Path

We Write, We Publish

For authors who have the message, not the manuscript.

From $7,500priced by length and complexity

  • Everything in You Write, We Publish
  • Ghostwriting from your existing content: talks, courses, interviews, and notes
  • Strategy on your book's angle and positioning
  • A finished book built to lead readers to your work
  • You keep full rights and 100 percent of royalties
Start This Path

You keep everything you build. We never take a piece of your book, no rights grabs, no royalty splits. Your book is published under your own retailer accounts, so you stay in control while getting the polish of a professional publishing house.

The difference

Everyone else hands you a file. We hand you a plan to sell it.

Every Authority Book we publish includes The Launch Kit, a done-for-you set of marketing assets built from the same systems Crystal has used to sell more than 750,000 books. Most publishers finish your book and disappear. We make sure yours has somewhere to go.

Your custom launch plan

A step-by-step timeline for launching your specific book, so you know exactly what to do and when.

Ready-to-post launch content

A batch of captions and posts to announce and promote your book, written for you and ready to publish.

A bulk-order pitch, tailored to your book

A ready pitch to sell copies in volume to schools, organizations, and companies, where the real revenue often is.

Your media angle sheet

Press hooks and pitch angles built around your book, so you can pursue features and interviews with confidence.

How it works

A guided path, from first idea to finished book.

Choose your path

Pick the path that fits where you are, or ask for a custom plan. Not sure which? Book a call and we will point you to the right fit.

Share your vision

A welcome questionnaire captures your voice, your goals, and your content, so nothing gets lost and you stay in your zone of genius.

We produce your book

We handle development where it is included, then cover design, interior layout, and formatting, with your approval at each step.

You publish and own it

You receive print-ready files and clear upload guidance, and you own every asset we create.

Proof

Books that went to work for their authors.

Dr. Wendy McDonald OB-GYN, authority book
It Smells Just Like Popcorn, a women's health guide she used to grow her practice's visibility and land news features.
Dr. Casandra Henriquez Love coach, ghostwritten
Wanted Woman turned two decades of "someday" into a bestseller that helped land her a national appearance on the Tamron Hall Show.

One client booked a 7,500 dollar speaking engagement after handing her finished book to an event organizer. A book does what a pitch cannot.

Questions authors ask

Authority book questions.

What is an authority book?
An authority book is a nonfiction book that establishes you as an expert in your field, helping you attract clients, media, and speaking while letting you command higher fees.
Do you write the book for me?
Yes. With the We Write, We Publish path, we develop and ghostwrite your book from your existing content, such as talks, courses, interviews, and notes. If you already have a manuscript, the You Write, We Publish path produces it.
What if I already have a finished manuscript?
The You Write, We Publish path at 3,500 dollars takes your finished manuscript and produces a professional, published book, from cover design through retailer setup.
How much does an authority book cost?
The You Write, We Publish path is 3,500 dollars. The We Write, We Publish path, which includes ghostwriting, starts at 7,500 dollars and is priced by length and complexity.
Do you offer payment plans?
Yes. Payment plans are available. Book a call and we will set one up that fits your budget.
Do I keep my rights and royalties?
Yes. Your book is published under your own retailer accounts, and you keep full rights and 100 percent of your royalties.
What do I need to provide?
For the You Write path, your finished manuscript. For the We Write path, the raw material we can build from, such as recorded talks, a course, interviews, or notes.

Start your book

Ready to become the obvious choice?

Book a call to talk through your book with Crystal's team, and we will help you choose the right path.